Friday 31 August 2018

Monthly Post: September 2018
The shocking truth about SEO…it’s so easy!

Big Bona Ogles, Boy! (Send for Octavius Guy, #3)Big Bona Ogles, Boy! (Send for Octavius Guy, #3) by Michael Gallagher
Current average rating: 4.73 of 5 stars

Hello newly published author! If you (like I do) have a very common name and aren’t famed for anything in particular (either in a good way or a bad way), the chances are if you Google yourself, you’ll have an awful lot of wading to do before you end up finding your listing. Six years ago, I doubt I even could have. I had no digital footprint. Now I only have to wade through nine pages to see me there. Hmmm. Note to self: probably could do better.

What I couldn’t improve on, however, is the ranking for my article about Maria B. Hayden, the Victorian medium who provided the inspiration for Mrs Harmon in Octavius Guy & The Case of the Mendacious Medium. You’ll find it in the number one slot…and on the very first page!—though it does help that there’s no Wikipedia entry, and only 2 million similar results. My article about Florence Cook (inspiration for a very different character of mine) ranks sixth in a search for her, but there are two Wikipedia entries above it and this time a hefty 7.4 million results. As you may have guessed, this month we’re looking at ways to improve your ranking—and therefore your discoverability.

A lot is written about SEO (Search Engine Optimization to make your website—and online presence—search-engine friendly), as it helps to determine your rankings. People even do it as a job. Most of what they say is very techie. It needn’t be. It basically boils down to this: what is it those cute little crawler-bots are looking for? Read on…

This month’s giveaway is a free download of Big Bona Ogles, Boy!: Octavius Guy & The Case of the Mendacious Medium (#3). This time everyone’s favourite Victorian boy detective and his ragtag bunch of friends investigate a shadowy spiritualist medium (as inspired by the good Maria), recently arrived from Massachusetts, only to discover that somebody desperately wants her dead. Offer ends on September 30th 2018.

“In a locked room, everyone is a suspect…Once again Michael Gallagher creates a vivid, almost tangible reality in Victorian England. That, with his rich character development, and engaging plot makes this book incredibly enjoyable and downright fun!”—Devon Lewis (The Pinkaholic) Goodreads Reviewer (5 stars)

Happy investigating!
Michael

Find me on my website, on Facebook, and follow me on Twitter @seventh7rainbow

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